Win The Hour, Win The Day

AI in Marketing? What You Must Know! With Kristi Mitchell

Episode Summary

Your AI content is well written. That is the problem. You typed in the topic. You read it back. It sounded good, professional even, so you posted it. Then nothing happened. Here is what nobody tells you. Well written was never the goal. Sounding like you was the goal, and those two things are not the same. I get compliments on my podcast all the time and they are never about how polished it is. People tell me it sounds like they walked into a room and got to overhear two people talking. We talk over each other. I fumble my words. That is the compliment. Kristi Mitchell said something on this week's episode that I keep coming back to. You are the expert and you need to stay the expert. The AI tool is only there for the execution. Which means the order matters. Your voice and your experience come first, then the tool turns it into the post. Most people are doing it the other way around. They ask the tool to be the thought leader, then wonder why the content sounds like everybody else in their industry. You already have the good stuff. It just comes out of your mouth instead of your keyboard.

Episode Notes

This week’s episode of Win The Hour, Win The Day Podcast interviews, Kristi Mitchell.

 

Your AI content is well written. That is the problem.

You typed in the topic. You read it back. It sounded good, professional even, so you posted it.

Then nothing happened.

Here is what nobody tells you. Well written was never the goal. Sounding like you was the goal, and those two things are not the same.

I get compliments on my podcast all the time and they are never about how polished it is. People tell me it sounds like they walked into a room and got to overhear two people talking. We talk over each other. I fumble my words. That is the compliment.

Kristi Mitchell said something on this week's episode that I keep coming back to. You are the expert and you need to stay the expert. The AI tool is only there for the execution.

Which means the order matters. Your voice and your experience come first, then the tool turns it into the post.

Most people are doing it the other way around. They ask the tool to be the thought leader, then wonder why the content sounds like everybody else in their industry.

You already have the good stuff. It just comes out of your mouth instead of your keyboard.


Win The Hour, Win The Day! www.winthehourwintheday.com

Podcast: Win The Hour, Win The Day Podcast https://podcasts.apple.com/ca/podcast/win-the-hour-win-the-day/id1484859150
Facebook: https://www.facebook.com/winthehourwintheday/
LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast

You can find Kristi Mitchell at:

LinkedIn: https://www.linkedin.com/in/kristimitchell/

Website: kristimitchell.com

Win The Hour Win The Day
https://winthehourwintheday.com